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 Location:  Home > Books > Decision-Making & Problem Solving > Blink: The Power of Thinking Without ThinkingAugust 29, 2008  
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Blink: The Power of Thinking Without Thinking
Blink: The Power of Thinking Without Thinking
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List Price: $15.99
Buy New: $5.06
You Save: $10.93 (68%)
Buy New/Used/Collectible from $5.06

Avg. Customer Rating: 3.5 out of 5 stars(based on 945 reviews)
Sales Rank: 159
Category: Book

Author: Malcolm Gladwell
Publisher: Back Bay Books
Studio: Back Bay Books
Manufacturer: Back Bay Books
Label: Back Bay Books
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Number Of Items: 1
Pages: 320
Shipping Weight (lbs): 0.6
Dimensions (in): 8.1 x 5.4 x 1

ISBN: 0316010669
Dewey Decimal Number: 153.44
EAN: 9780316010665
ASIN: 0316010669

Publication Date: April 3, 2007
Release Date: April 3, 2007
Availability: Usually ships in 1-2 business days

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  • Crimes Against Logic: Exposing the Bogus Arguments of Politicians, Priests, Journalists, and Other Serial Offenders
  • Sources of Power: How People Make Decisions
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Editorial Reviews:

Product Description
Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of "thin slices" of behavior. The key is to rely on our "adaptive unconscious"--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea. Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in the Bronx. He underlines studies about autism, facial reading and cardio uptick to urge training that enhances high-stakes decision-making.In this brilliant, cage-rattling book, one can only wish for a thicker slice of Gladwell's ideas about what Blink Camp might look like.--Barbara Mackoff

Amazon.com
Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of "thin slices" of behavior. The key is to rely on our "adaptive unconscious"--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea.

Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in the Bronx. He underlines studies about autism, facial reading and cardio uptick to urge training that enhances high-stakes decision-making. In this brilliant, cage-rattling book, one can only wish for a thicker slice of Gladwell's ideas about what Blink Camp might look like. --Barbara Mackoff


Customer Reviews:   Read 940 more reviews...

5 out of 5 stars An Excellent Management Guide!   August 23, 2008
As a person that has worked in manufacturing organizations all of my life, I often wondered how the grizzled veteran managers could always tell what was going to happen next. They didn't seem to be any smarter than the average Joe but somehow, they could predict the future. That is, the future of action or behavior A would result in item B materializing, just as sure as the sun rises in the morning.

This book is a landmark because it explains these mysteries to me. Not only is the book a highly interesting read, but it is an invaluable guide for those in managerial positions. Not only do I practice what it preaches but I also teach the concept to others.

I high recommend this book and have included it in my Amazon lists and guides. If you are in management, you need this book in your collection! Michael L. Gooch, SPHR Author of
Wingtips with Spurs



4 out of 5 stars A must read...   August 19, 2008
  1 out of 1 found this review helpful

I think this is a must read, especially for those that enjoy psychology and understanding human behavior, human interaction and the reason we do many of the things the way we do. I think it is also a great self improvement tool


5 out of 5 stars Very good book   August 15, 2008
This is a very good book. (Sorry to repeat myself...) I really appreciate the other side of the coin. Thinking has been drilled into my head and I tend to totally ignore anything else. If it isn't a fact that I can define, it can't be not real or true. But there is some value in intuition. Some things are under the radar of our thought, (and should be, or we'd be overwhelmed), but they can be important. Intuition is our way of communicating that to ourselves.

This book has gotten some criticism - of course people should think. But there has not been much written on the power of intuition. When a person is knowledgeable about a subject, and they feel like something is wrong, they should trust, or at least acknowledge and respect that feeling. You can't just trust your intuition (make a guess) and go with it if you don't know anything about the thing you are "guessing" about. But if you do know about something, say you are an expert on US Currency (or someone who handles money alot), and you see a $20 bill that something seems wrong, should you act on that instinct, or do you say - "I can't see anything specifically wrong with it, so it must be ok."? If you were a foreigner, and came to the US, and looked at a $20 bill and said - something seems wrong about this, of course you can't go with that feeling, because you don't know anything about a $20 bill.

Anyways, read the book. It's worth it.



5 out of 5 stars Great book   August 14, 2008
This book is a great buy and the seller is very good. Lightning fast shipping.


3 out of 5 stars Almost...   August 8, 2008
First, let me say that this is a good book. It's well worth your time to read. I don't think that it's as good as the Tipping Point though. This one seems to go a little longer than what is necessary maybe. It seems to be like Mr. Gladwell is trying to stretch it out a bit. The good thing about all of it though, is that it is a very quick read, and you won't have a lot of time invested into it. So definitely pick this one up, you won't regret it!


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